The Hawaiʻi Tourism Europe („HTE“) understands that you value your privacy. That is why we want to ensure that you understand our policies and practices regarding your personal information. This Privacy Policy explains the type of personal information we collect, what we do with it, what we don’t do with it, and how we keep it safe. By visiting this website, you are accepting the practices described in this Privacy Policy.

I. Who Does This Privacy Policy Apply To?

This Privacy Policy applies to the conduct of Hawaiʻi Tourism Europe („HTE“) and those independent contractors who operate portions of this website on HTE’s behalf. In particular, the website is hosted by Story9 Ltd on behalf of HTE. When we use the terms „website“ or „this website,“ we mean those webpages and websites described and defined in the Terms and Conditions of Use.

This Privacy Policy does not apply to the practices of companies that HTE does not own or control, or to people that HTE does not employ or manage. Third-party websites that you connect to through this website are not under HTE’s control and are subject to their own privacy policies rather than this Privacy Policy. For more information about linking to third-party websites through this website, please see the Terms and Conditions of Use.

II. What Information Does HTE Collect?

To serve you better, it is necessary for HTE to collect certain information. The type of information that HTE collects depends on what you do when you visit our website.

A. Information That We Collect Automatically

We also collect certain types of information automatically whenever you access and use our website. Some of this information is stored in cookies (see the next section for a discussion of cookies). Examples of the information we collect automatically include:

  1. The Internet protocol (IP) address of the computer you are using
  2. The browser software you are using
  3. Your operating system
  4. The date and time you access our website
  5. The Internet address of the website from which you linked directly to our website.

B. Cookies

Cookies are pieces of information that we transfer to your computer’s hard drive through your web browser for record-keeping purposes. We use cookies to store information that enables us to improve your experience at our website in several ways. Cookies also help us to learn about how and when people use our website so that we can determine which parts of our website are popular and which need improvement. Although cookies identify a user’s computer, cookies alone cannot personally identify a user.

Your web browser only allows us to access the cookies we have already sent to your computer, not the cookies that other websites have sent. We do not use cookies to retrieve any information from your computer that we did not place there. You can adjust your web browser to refuse all new cookies, to notify you whenever you are about to receive a new cookie, or to disable cookies completely. Please note that many parts of our website will not function properly if you do not allow cookies.

C. Action Tags

Action tags, also known as web beacons or pixel tags, are small invisible images placed in certain areas of our website. When an action tag is triggered by someone using our website, that information is logged in an external vendor system and linked to that user’s anonymous cookie ID. We use action tags to gather information about our website to improve it and better meet your needs.

D. Collection of Information by Third Parties

We work with third parties to serve advertisements about HTE and the State of Hawai‘i across the web. These third parties may use tracking technologies to collect anonymous data about users who view or interact with advertisements or our website. When you interact with, view, or click on an advertisement or visit our website, the third party might collect non-personally identifiable information about you, such as an anonymous cookie ID, the specific advertisement you clicked on, and the time and place of delivery.

Third parties may use tracking technologies, such as cookies and action tags, for auditing, research, and reporting purposes. These technologies are subject to the privacy policy of the company placing them. For information about opting out of third-party cookies, you may visit the Network Advertising Initiative at www.networkadvertising.org.

E. Collection of Personal Information from Children

HTE does not collect any personal information from anyone under the age of 16. In fact, no one under the age of 16 is allowed to use any features of this website that result in our actively collecting personal information.

III. What Does HTE Do with the Information It Collects?

We collect information from you to provide the services you request and to enhance your experience at our website. For example, we use the information to personalise your experience, provide you with updates, and improve our services. If you prefer not to receive updates or to share your information with third parties, please email us at info@malamahawaii.co.uk.

Please note that we may disclose personal information without your prior consent if required by law or to protect the rights, property, or safety of HTE or others.

IV. What Kind of Security Does HTE Use to Protect Your Privacy?

We take all reasonable steps, using updated security software and protocols, to ensure that your personal information is safe.

V. How Can You Find Out What Personal Information Is on Record?

If you have completed an online Personal Information Form, you can contact us by email at info@malamahawaii.co.ukto find out what information we have on record about you.

VI. How Can You Correct the Personal Information on Record with Us?

To correct any outdated or inaccurate information, simply contact us at info@malamahawaii.co.uk.

VII. Amendments to This Privacy Policy

From time to time, it may be necessary for HTE to amend this Privacy Policy. If we make any substantial changes, we will notify you by posting an announcement on our website.